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POWER OF PURPOSE

262

THE VITAL ROLE OF EMPLOYERS IN OUR COMMUNITIES

Employers play a significant role in our lives — and, in many cases, the communities in which we live. When businesses are doing well and creating jobs, this has a positive effect on the economy and community — making it a more attractive place to live and work, leading to even more economic growth.

Now, more than ever, companies are taking a more active role contributing to the vitality of the communities in which they operate. Being active in community outreach can not only be beneficial to their causes, but it can also benefit their business.

Volunteering, for example, can give team members the chance to develop new skills, such as communication, leadership, teamwork and problem-solving, which are valuable in any business today. It can also broaden the talent pipeline for recruitment and retention efforts at a time when the skills gap is widening.

Employers also may want to consider those who have served our country when looking for ways to address the talent and skills shortage. Military personnel are often cross-trained in multiple skills and have experience in varied tasks and responsibilities, which are critical to the modern business world.

In this issue of the MBA Business Magazine, we’ll discuss employers’ views of service to community and country, what it means and why it matters. We’ll also discuss some of the ways that employers can make the most of their community involvement and outreach efforts, as well as how to further assist veterans who are members of your teams.

Be sure to join us for the MBA’s second annual IMPACT Luncheon & Nonprofit Fair from 11:30 a.m. to 1 p.m. July 19 at the MBA Conference Center in Erie, when we’ll showcase the volunteer opportunities and services available at our area nonprofits. We’ll also hear from guest speaker Brigadier General Maureen Weigl of the PA Department of Military and Veterans Affairs on the advantages of hiring veterans to address the growing skills shortage and the programs and resources that are available to employers today.

The MBA is proud of the sacrifice and service of our own professional staff members and their families and salutes all our member companies and their team members for their service and contributions to our community and country.

To learn more about the IMPACT Luncheon or to register, visit mbausa.org

*The MBA would like to recognize our staff members who have served or have children serving in the military, including Patty Welther (whose daughter is in the Air Force), Marine veteran Frank Mehler, Tracy Daggett (whose son and daughter are in the Navy and Air Force, respectively) and Army veteran Jezree Friend.