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As the only monthly business-to-business publication in the tri-state region, the Business Magazine serves as a critical information tool for employers located throughout northwest Pennsylvania, Ohio and New York. Each month, the Business Magazine highlights an in-depth member company story. Our publication also includes health, legal, financial and technical articles written by industry experts, as well as separate editorial departments, which report the latest information on employee relations, legislation and regulations, health and safety issues and local company announcements.

YOUR KEY TO REACHING DECISION MAKERS

Capture the attention of the Business Magazine’s loyal readers by placing your message in our publication. It is a must-read that focuses on all issues relevant to CEOs, business owners and executives of all types of companies. The Business Magazine delivers high-quality content that targets affluent readers on topics that directly impact their businesses. From legal, financial, health and legislative issues, to technology, human resources and safety. This monthly publication offers readers a print version as well as a complete digital version available online that can be read anywhere in the world.

TOP 10 REASONS TO ADVERTISE IN THE BUSINESS MAGAZINE

  1. Magazines create familiar, enduring relationships with their readers. Most notably, readers are more inclined to read and trust the ads that appear in their favorite publications.
  2. Connects advertiser to target audience/market. In fact, most advertisers can reach 86% of their target market in just one b2b magazine.
  3. Ads enhance magazines and are a valued part of the experience.
  4. People read and give undivided attention to a magazine (unlike when they are watching TV or on the Internet).
  5. Advertising can build image, awareness and preference.
  6. Help you educate the market and eliminate misperceptions about your company.
  7. Unlike direct mail, which can be “unsolicited”, people want to read magazines.
  8. Magazine advertising can support and enhance just about any marketing program.
  9. Generates new leads and reaches hidden decision makers.
  10. BOTTOM LINE: OUR READERS BUY WHAT YOU SELL!

Read by more than 15,000 business leaders throughout Pennsylvania, Ohio and New York!


Shawn Netkowicz 

Business Development Manager, Business Magazine
Manufacturer & Business Association


Frank Mehler
Account Executive, Business Magazine
Manufacturer & Business Association