Emotional and Social Intelligence: Are Emotions Costing Your Business Money?


Meghan Waskiewicz has taught traditional and adult students for the last decade at the Manufacturer & Business Association and Mercyhurst University where she served as assistant professor and chair of the Communication Department. She has worked in the areas of marketing, communication and leadership within a variety of industries including health care, government, politics and education.

If you knew emotions were what’s holding you back from increased sales, higher employee morale, increased employee motivation, significant cost savings and more effective leadership, would you want to learn more? Then, read on, because I can nearly guarantee that unless you are managing this area of your business, it’s holding you back.

Two decades of research have shown that high levels of Emotional Intelligence (EQ) and Social Intelligence have proven to have positive, quantifiable outcomes in the areas listed above at companies like the U.S. Air Force, American Express and L’Oreal, and in the areas of manufacturing, food and beverage, insurance, retail, health care, and many more.

Emotional and Social Intelligence took hold in the mid-’90s when Daniel Goleman published his book, Emotional Intelligence. Of particular interest to businesses are the tangible outcomes and direct impact on hiring, promoting and developing employees to which they are tied. The good news for businesses is that EQ can be learned and developed.

Emotional Intelligence is not just about emotional outbursts at work (e.g., crying or yelling), though that’s part of it. It is comprised of three main areas: emotional awareness, emotional self-control and management. This includes reading nonverbals in others and controlling them in yourself, self awareness of emotions and their effect on performance, communication, conflict management, and, yes, controlling your emotional response.

If you’re ready to learn more, plan to attend the Emotional and Social Intelligence training session from 1 to 5 p.m. Friday, April 8 at the MBA Conference Center in Erie or call the Association at 814/833-3200 or 800/815- 2660 for a quote for a personalized business training.